The Brands of Funhobby: Research and Development.

At Funhobby, we don't just distribute; we create value. Over the years, we have developed proprietary brands that are now synonymous with quality and competitiveness on the shelves of hundreds of stores.

Our
brands

An ecosystem of brands designed to meet the needs of diverse markets, while maintaining a common vision of quality, innovation, and attention to trends.

From internally developed brands to strategic partnerships, each offering contributes to building a comprehensive range for the world of aquaristics, pet care, gardening, and home decor.

WHY CHOOSE US

Some Figures

True Partnership: Your success is ours. We build long-term relationships with our resellers.

Logistics of Excellence: Fully stocked warehouses and rapid order fulfillment. We know that time is money.

Ongoing Research: We develop proprietary brands and select the best third-party brands to give you a competitive advantage.
Brand 1
Brand 2
Brand 3
Brand 4
Brand 5

Innovation for Modern Aquariology

Born from the experience of industry professionals, AQPET develops freshwater and marine aquarium solutions that combine design, technology, and reliability. From complete aquariums to filtration systems, every product is designed to ensure high performance and an intuitive user experience, for both beginner enthusiasts and experienced aquarists.
250+
products manufactured
20+
years of experience
98%
customer satisfaction

Designed for the well-being of pets.

AQPetFriends offers a complete range of products dedicated to dogs, cats, small mammals, birds, and reptiles. Accessories, toys, and daily hygiene and care products designed to improve the quality of life for animals and strengthen the bond with their caregivers, with constant attention to functionality, design, and affordability.
214+
products
2,000+
orders processed monthly
97%
Average stock availability

Nature finds its balance.

AQPond is the brand dedicated to the world of ornamental ponds and garden water features. Pumps, filters, accessories, and technical solutions designed to ensure healthy, balanced, and easy-to-manage aquatic environments, enhancing every outdoor space with reliable and durable products.
€2.9 Bln
garden market value in Italy
80,000+
estimated ornamental ponds

Outdoor design that lasts.

Flur interprets outdoor spaces with a collection of furnishings and accessories that combine contemporary aesthetics, practicality, and durability. Solutions designed for gardens, terraces, and outdoor environments that meet the needs of a market increasingly attentive to design and material quality.
€6.3 billion
market value of Garden in Italy
€1,000
Average spending on Outdoor spaces

The essence of nature in contemporary spaces.

Inspired by the principles of biophilic design and the Japanese philosophy of wabi-sabi, WabiFlur creates decorative objects and natural ecosystems that bring harmony, balance, and well-being to spaces. Each creation enhances the authentic beauty of nature through carefully selected materials, well-designed compositions, and a strong aesthetic impact.
2+
years of R&D
+163%
growth in interest for biophilic design